TEZHALONIKA MARCHELA; GITA AMELIA, Ragina; WULANDARI DJAYA NEGARA, Meitri; RETNO CAHYANI, Rusnandari. Transformasi Strategi Bisnis UMKM Di Era Digital: Tinjauan Literatur Terhadap Efisiensi Operasional dan Adaptasi Pasar. Jurnal Inovasi Bisnis Manajemen dan Akuntansi, [S. l.], v. 4, n. 3, p. 276–284, 2026. DOI: 10.65255/jibma.v4i3.387. Disponível em: https://journal.inovatif.co.id/index.php/jibma/article/view/387. Acesso em: 3 aug. 2026.